Published on August 19, 2014

Genesis Earns Communitas Award For Community Health Initiatives



Communitas Awards has recognized Genesis Health System for Leadership In Community Service.

Genesis received a Communitas Award award for its community health and wellness initiatives, including Flu-Free Quad Cities, Enroll QC, the Quad Cities Food Hub Veggie Mobile and Genesis Philanthropy screenings available free to the public.

The Communitas Awards are an international effort to recognize the spirit of communitas – people helping people.  Communitas winners are unselfishly giving of themselves and their resources, and changing how they do business to benefit their communities.  Nominees are evaluated on the extent and effectiveness of their efforts.

Communitas Awards is an outgrowth of the pro bono recognition program of the Association of Marketing and Communication Professionals (AMCP). Founded in 1995, AMCP fosters and supports the efforts of its members who contribute their unique marketing and communication talents to public service and charitable organizations.

“In collaboration with the Quad Cities Health Initiative and other organizations, health needs of the region have been identified, including reducing obesity, reducing tobacco use and providing improved access to health care,’’ explained Ken Croken, vice president of corporate communications, Genesis Health System.  “In responding to each identified health need, Genesis Health System is guided by its mission of ‘providing compassionate, quality health services to all those in need.’

“Genesis is pleased to be recognized for its role in improving the health of the region through community service.’’

Highlights of Genesis-sponsored initiatives to help make the Quad Cities are healthier include:

•    Genesis Flu-Free Quad Cities, an initiative started in 2007 to provide elementary school students in the region with access to free seasonal influenza vaccinations.
•    Enroll QC, a partnership with health and social service agencies in the region to provide assistance and guidance to everyone interested in health insurance opportunities created by the Affordable Care Act.
•    Genesis HealthBeat equipment has been installed at no cost to eight communities.  The equipment provides stationed workouts in community parks.
•    Genesis is sponsoring the new Quad Cities Food Hub Veggie Mobile. The Veggie Mobile makes regular stops throughout the Quad Cities in areas where fresh produce may not be readily available.
•    Genesis Philanthropy provides a Metabolic Syndrome screening program to the public at no cost and provides free low-dose CT screenings for current and former smokers.

“By recognizing individuals, organizations and companies for their volunteerism and socially responsible business practices, we are hoping to not only bring attention to great programs, but are working with community minded leaders to make the spirit of communitas an essential element of every business,’’ said Ed Dalheim, executive director of AMCP.

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